Schools using social media is becoming a big deal. The ability to reach large audiences, both within and external to your community, is a core facet of your school's marketing efforts.
Being active on social media is key. However, this can be difficult to maintain with good momentum all year round. To help, we have created a festive, social media orientated event that runs throughout December. We call it #SocialAdvent.
Yes, the #SocialAdvent Challenge is back for 2017! It's bigger and better than ever before!
For 25 days, we set a different challenge. These challenges will help guide you in new ways to create content or use different areas of social media more effectively. The idea is that you will be able to share content that your community will be interested in.
We will be monitoring #SocialAdvent every day and picking our favourite posts for each challenge. The winner becomes immortalised in our #SocialAdvent Calendar.
DAY 1 WINNER: @FelstedSchool
Day 1 #SocialAdvent An introduction from little @HeadFelsted and little @HeadFelstedPrep! #FelstedWelcomes #FelstedFun @intSchools pic.twitter.com/OGJ5QSAa57
— Felsted School (@FelstedSchool) December 1, 2017
DAY 2 WINNER: @Kingsley_School
Day 2 of #SocialAdvent. Really, brace yourselves. We're in for a fun 6 hours... #thememeingofchristmas #12memesofkingsley @intSchools 1/12 pic.twitter.com/BwHExgRBqZ
— The Kingsley School (@Kingsley_School) December 2, 2017
DAY 3 WINNER: @UrsulinePrep
Time to create #christmasgifts at #ChristmasFair #art #crafts #socialadvent Day 3 pic.twitter.com/whq1YMiNCX
— Ursuline Prep School (@UrsulinePrep) December 3, 2017
DAY 4 WINNER: @EagleHouseSch
#SocialAdvent Day 4 Our roving reporter has been out and about to find the best cracker jokes! @intSchools #ChristmasCrackers #hohoho https://t.co/EO4lNhhwzt
— Eagle House (@EagleHouseSch) December 4, 2017
DAY 5 WINNER: @NottsHigh
In celebration of one of our most well-known Old Nottinghamians, how else would we decorate our Christmas tree but with a dazzling array of Ed Balls baubles? Any chance of a retweet to help us win today's #SocialAdvent challenge, @edballs? pic.twitter.com/lQvmIyZcCh
— Nottingham High (@NottsHigh) December 5, 2017
DAY 6 WINNER: @BansteadPrep
We've been enjoying Chef's delicious Christmas puddings from around the world. Which one would get your vote? Australian White Christmas Lemington Muffin, Austrian Apple Strudel, German Stollen Cake or Classic English Ginger Cake? Day6 #SocialAdvent #alternativeChristmasPudding
— Banstead Prep (@BansteadPrep) December 6, 2017
DAY 7 WINNER: @britishschoolro
Oh to have a teacher who does an "on this day in history" podcast...oh, we do! @MrAllsopHistory @History_Pod @intSchools @SimonNoakes #SocialAdvent #Tbt https://t.co/mI3zFgixg6 pic.twitter.com/lsT2G6e9H3
— British School Ro (@britishschoolro) December 7, 2017
DAY 8 WINNER: @ShiplakeCollege
On the eighth day of #SocialAdvent my true love sent to meeeeeeeee, a beauti-fully decorated treeeeeeee! #Christmas #ChristmasTree pic.twitter.com/psWfJM3oNf
— Shiplake College (@ShiplakeCollege) December 8, 2017
DAY 9 WINNER: @SFSOxford
Each boy has added their own 'Christmas Wish' to a tag to decorate our tree this year #SFSChristmas #SocialAdvent #wishingtree @BSAboarding @GoodSchoolsUK @intSchools @ISParent pic.twitter.com/RCoFwJ0ksd
— Summer Fields (@SFSOxford) December 8, 2017
DAY 10 WINNER: @HPS_School
It's Day 10 of our @intSchools #SocialAdvent: Here is another Christmas song cover from our Vocal Performing Group - 'Carol of the bells' - Acapella ...https://t.co/qhx26j35P5
— HawleyPlaceSchool (@HPS_School) December 10, 2017
DAY 11 WINNER: @JAGSschool
A few press highlights for #SocialAdvent day 11 - donating a minibus to @AFFCAD's school in Uganda, winning British Biathlon champs, setting up @NoWasteNovember and @SallyAnneHuang on boosting the no. of bursaries! @intSchools pic.twitter.com/1Y9gvFuM6u
— JAGS (@JAGSschool) December 11, 2017
DAY 12 WINNER: @kwciom
Some fantastic trees around the School - we are really ready for Christmas! Do you like our Chemistree @intSchools? #DeckTheHalls #SocialAdvent pic.twitter.com/bFTFuMm7f0
— KingWilliamsCollege (@kwciom) December 12, 2017
DAY 13 WINNER: @JPSDubai
Carol singers #SocialAdvent ⛄️ https://t.co/Tk5sxyKW6I
— GEMS JPS (@JPSDubai) December 13, 2017
DAY 14 WINNER: @BSNetherlands
Our window to the world. Come take a look @BSNSenior 's new virtual tour https://t.co/xul8OIhDxu#SocialAdvent
— BSN Senior School (@BSNSenior) December 14, 2017
DAY 15 WINNER: @PipersCornerSch
Pre-Prep really loved wearing their festive jumpers this week for #ChristmasJumperDay in support of @savechildrenuk #SocialAdvent pic.twitter.com/BQbewvgmp7
— Pipers Corner School (@PipersCornerSch) December 15, 2017
DAY 16 WINNER: @kwciom
'Tis the season of cracker jokes and Christmas puns. We couldn't choose a favourite, so we hope yule enjoy our top three festive puns @intSchools! #ItsaPunderfulLife #SocialAdvent pic.twitter.com/mBbbX5WIMV
— KingWilliamsCollege (@kwciom) December 16, 2017
DAY 17 WINNER: @RMSforGirls
We have various unusual traditions at RMS, but none quite as rare as our school Drill, performed only 3 times a year. Here's a short clip from our Prize Day. Day 17 #SocialAdvent 2017 @intSchools pic.twitter.com/Fkz47e2IP1
— Royal Masonic School (@RMSforGirls) December 17, 2017
DAY 18 WINNER: @NottsHigh
Staff at Nottingham High School are wishing you a very Snappy Christmas for today's #SocialAdvent Snapchat filter challenge! pic.twitter.com/oDGU9J15Au
— Nottingham High (@NottsHigh) December 18, 2017
DAY 19 WINNER: @GlenalmondColl
When the pupils are away, the support staff will play! #Day19 of #SocialAdvent and it's time for some office party games! (Only over their lunch break...obviously!) pic.twitter.com/j0GdFyQpP8
— Glenalmond College (@GlenalmondColl) December 19, 2017
DAY 20 WINNER: @stmarys_prep
Our Christmas feast @intSchools Day 20 #SocialAdvent pic.twitter.com/6cjfp4tvJ2
— St. Mary's Prep (@stmarys_prep) December 20, 2017
DAY 21 WINNER: @stgeorgesascot
Day 21 - Only 3 more sleeps until Christmas Day and lots of presents under the tree! #Boomerang #SocialAdvent @intSchools pic.twitter.com/uzAT5QXQwL
— St George's, Ascot (@stgeorgesascot) December 21, 2017